Greeting
The “trendy reinterpretation of tradition”
Tteokdaum creates a new rice cake culture by blending tradition and modernity.
In Korea, tteok was not just a food, but the center of a culture of sharing
and connection. As the old saying goes, “You write, and I will cut the tteok,”
it was a warm medium for exchanging conversations and emotions.
Tteokdaum respects the beauty of traditional rice cakes that have been passed
down through generations, while striving to create a new experience that connects
the past, present, and future. By offering a modern tteok culture that naturally pairs
with coffee or tea, we aim to help more people rediscover the charm of tteok in their
daily lives.
Preserving the value of tradition while embracing new possibilities within it – that
is the beginning of the new tteok culture that Tteokdaum aspires to create.
CEO of Tteokdaum Co., Ltd. Lee Hyeong Seop
ENG
KOR